Building your new brand is so much more than just designing a logo. It’s about creating the right persona and striking the right tone to develop lasting relationships with your audience. Your brand identity is what makes you instantly recognizable. A great brand identity serves as a key to your business strategy, by communicating your functional message, your personality, and your values. When done well, people will intuitively understand the product quality and level of service they can expect from you, just from a brief interaction with your brand. We will help you design a complete brand identity system for your product or company, from an original name, eye-catching and smart logo design, to a comprehensive brand book and promo material design.

Before we begin your brand identity, we conduct a thorough investigation into your industry.

Your identity starts with a strong idea. Based on our branding expertise, we turn your brand into a contender with its own voice and a fascinating story.

What’s your next

STEP?

Successful brand identity strategy allows you to control, maintain, and protect your image.

Every colour, font, text, logo, and illustration will affect consumer decision making. When creating your brand, we can help you with brand design, art direction, website, graphic design, e-commerce, identity, tools & assets, social content, videos, and package design. We research exhaustively to build you a brand identity that will guide you through any marketing initiative. Building a successful brand identity creates a strong, unified voice for a company at every touch point which leads to consumer familiarity and loyalty. The fact is, brand identity coupled with the business strategy, provides the direction for key decisions in your organization along with developing your brand culture, marketing campaigns, and design execution.

Logo design.
tiny treat gang logo
Logo design.
brand strategy
Brand identity.
brand strategy
Logo design.
brand identity
Logo design.
brand strategy
Logo design.
Logo design.
brand strategy
Logo design.

Your logo is only the beginning of your brand story. Brand identity is more than just providing an extremely creative new logo. It means considering your target audience and the decision-making of your potential customers. We will work closely with you to produce an end result that will help you stand out. We will lay the foundation of your brand identity through a professional and unforgettable logo.

MEANING & EMOTION

It takes meaning and emotion to craft a true connection. We engineer experiences that make long-lasting connections by fusing design sense with a sense of purpose.

BRAND VOICE

Particularly important in the digital world, we need to make sure your written tone of voice is in line with our established strategy. Their tone of voice is consistently strong, assertive, and simply stated.

VISUAL IDENTITY

This is where the graphic design work comes into play. Your brand personality will be further developed through the selection of colours, typography, logos, and symbols. Your brand’s visual identity is the first impression a customer will have when interacting with your business.

IT’S GO TIME

After we have studied your market, audited your resources, questioned your collaborators, and analyzed your target, it is time to establish your brand identity.

Steps to creating a successful brand identity.

Create a better social media strategy to connect with people.

Let’s work together.

Most people find the idea of rebranding to be a daunting and costly concept. We are here to make it easier for you by providing all the services you need in one place. Businesses often approach branding agencies when they’re not happy with the way they’re being perceived and are looking for inspiration.

If you feel that your brand has lost its magic touch, decreasing customers, increased negative feedback or decreased profit, we are here to give you peace of mind and take the burden off your shoulders.

The logo is the core of your brand identity. It’s through a strong brand strategy that we can create the timeless symbol. Whether figurative or abstract, masculine, feminine, or neutral, the design needs to be powerful.

The importance of having the right logo design for businesses cannot be overstated. A logo is more than just a graphical element; it is a crucial part of a business’s brand identity. A well-designed logo can help a company establish its unique identity, differentiate itself from competitors, and create a lasting impression on customers.

A professionally designed logo can provide several benefits. It can increase recognition, making it easier for people to identify your company. A professionally designed logo can also enhance a business’s credibility and trustworthiness, as it conveys a sense of professionalism and quality.

On the other hand, a poorly designed logo can have negative consequences for a business. It can create confusion or even alienation among customers, making it difficult for the company to connect with people. A poor logo design can also reflect poorly on the business and damage its reputation. We provide expertise, experience, and creative ideas to help companies create a logo that accurately reflects their brand identity and communicates their message effectively.

We’ll helps you forge the character and personality of your brand by coordinating the best solutions and providing the best experience. We work in line with your objectives, based on a central vision of creation. Brand strategy, content, whether during repositioning or brand creation, is taken into account in each stage of identity design.

The creation of the logo , or its rejuvenation are often a constituent element which is completed by a carefully considered graphic charter. At the risk of repeating ourselves, brand identity is all about your community reputation. Your logo design will dictate the first impression a customer has when deciding whether they will use your product or service.

Once we’ve worked with you on establishing your brand, we recommend starting with your logo design before commencing any other graphic projects. This will be an opportunity to test your colours, fonts, and symbols. From there, we can work with you on your website design, packaging design, letterhead, business cards, social media images, and more.

Graphic design is at the heart of all of our disciplines. Whether it’s in the design of a graphic charter or an event campaign, it is the center of our approach. LDJ Brands offers a range of graphic design services. Logo design is a graphical element that represents a business, organisation, or personal brand. It can be a symbol only, typography only, or both. Sometimes a logo can contain an additional business tagline. Essentially, a logo is part of a brand’s visual identity.

The overall visual identity of a brand includes all the design elements and assets a brand uses to communicate its message and values. A visual identity or brand consists of a logo and includes other design elements such as colours, font type, imagery, tone of voice, and more.

To put it simply, a logo is an essential part of a brand’s visual identity, but other design elements contribute to its overall appearance and perception.

The graphic charter is intended to be a harmonious set of visuals to ensure that your message is read correctly. It tells who you are, reveals your personality, shows you as elegant or atypical, discreet or a leader, timeless or trendy.

And because your image, like your speech, comes together, combines, and evolves, we imagine in detail its perimeters of use to ensure its homogeneity, whatever the media and the variations.

Your graphic charter is therefore of strategic importance and must be thought out with the greatest attention.

More than ever, your communication strategy will lead you to speak out, to dialogue with your communities, and even to engage on subjects that make society. A significant part of your brand identity is now linked to your language. All of your social branding is based on your editorial charter . It is the latter that defines the relationship you want to maintain with your community, your style, your temperament, as well as the image you want to convey. It is therefore necessary to have clearly identified your audience and to have clearly defined your communication objectives before speaking out.

Just like your logo and your graphic design , the editorial charter is a major distinctive sign. Like your graphic charter, your editorial charter compiles various aspects of your identity, but also endeavors to describe the most suitable way to dispose of it.

LDJ Brands supports you in building solid foundations for your content strategy , both in defining your editorial line and in your production processes.
We help you to have a convincing speech thanks to relevant themes and communication angles, to choose an appropriate tone (technical or literary, laconic or developed, etc.). For each medium, we will advise you on the most suitable writing style, on the most harmonious compositions.

A complete social branding is built from several angles. Depending on the speeches and posture of the brand, it must first be consistent with a previously identified positioning, tone, and content strategy. In essence, it comes in a large number of formats. On sometimes animated supports such as video or carousel thumbnails for example, and of course, for all the specificities of social platforms. From the banner to the profile icon, including all the specific inserts. The charter and its graphic design must be designed if not adapted to these constraints. Should we embrace a varied number of iconographies or, for example, be limited to artwork ? The elements then join the brand’s brand book.

LOGO, STYLE GUIDE,
CHARACTER, VISUALS.

E-COMMERCE, CORPORATE,
PERSONAL, CREATIVE.

E-COMMERCE, CORPORATE,
PERSONAL, CREATIVE.

E-COMMERCE, CORPORATE,
PERSONAL, CREATIVE.

E-COMMERCE, CORPORATE,
PERSONAL, CREATIVE.

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LDJ BRANDS
LDJ BRANDS